Fantasy Industrial Business (FIB)
"Fiction is Our Function."
— G.E. McAtnoff
G.E. McAtnoff’s dream was to create a place where the stories are real. Where you can believe that you can grow up to be anything you want. Where your senses will gladly work overtime. Where the world comes to you on a silver platter. Where history comes back to life. Where shopping is entertainment. Where it’s always Here and Now! And he created Fauxtopia: The most believable place on earth.
This distinctive theme park is divided into 4 unique lands past the blur inside the park: Story Street, Perceived Reality, Simulated Reality and Hyper Reality; a nighttime entertainment district Port Distortion; a planned living community, McMansion Acres; a luxurious resort, Lyin’ Country Safari and Resort; and the Merchantainment Mall for all your shopping needs.
“I only hope that we don't lose sight of one thing - it was all started by a blank piece of paper.”
— G.E. McAtnoff
Blank is the official mascot of Fauxtopia, for he embodies the basic nothingness on which a story can begin. He is a piece of paper that has come to life and longs to be embellished with marks or costumes so that he can be anything. He is symbol of new beginnings.
His ancestors are Jim Henson’s Anything Muppets; puppets that were clean slated simple bodies that allowed for decoration that would turn them into ferocious animals or everyday people in your neighborhood, like the milkman.
Much like the Anything Muppets, Andy Warhol’s nightclub of the 1980s AREA was nothing more than a blank space that was transformed through embellishment and decoration.
It was a black box theater that, with the right lighting and set designs, helped to tell the story for the event. One week, it was a salute to suburbia with giant Tide detergent boxes and riding mowers, and the next week, it was a celebration of Old Hollywood with silent movies being projected